OYO Sanitised Before Your Eyes Brand Campaign

About the Brand

OYO Rooms, also known as OYO Hotels & Homes, is an Indian multinational hospitality chain of leased and franchised hotels, homes, and living spaces.

Camping Name: OYO Sanitised Before Your Eyes


  • To create awareness to sanitize your hands during covid while traveling
  • To make ensure safe and sanitised experiences for guests.


  • people across the board can travel freely, with its affordable and quality stays spread across the farthest corners of India. 
  • Travelers including are constantly worried about hygiene and sanitisation while traveling in a virus-hit world. 

Social media and Digital platforms

  • Went live offline (print, radio)
  • Digital channels (search ads, GDN, social media, YouTube ads, influencers, push notifications, WhatsApp, app, website, and email.


  • Within 10 days of its launch, the campaign reached over 5 million-plus views across all the channels.